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Days of parenting our babies are numbered - shouldn't be wasted with the wrong carrier. 
Yet "80% of parents face challenges with babywearing, citing discomfort and lack of support as major barriers."
"This reduces the frequency of babywearing, negating its potential benefits for bonding, convenience and mental health."
“We thought that we were ready, buying an ergonomic carrier suitable for newborns and growing. But the fit was poor so uncomfortable! What are we doing wrong? For a bigger baby, it worked just fine. But we will never get back those months we could have made our lives much sweeter and easier."

Anna and Joel, Brussels

"A wrong carrier can exacerbate parental stress due to usability issues, discomfort or fear of improper baby positioning. Stress can interfere with the bonding process and discourage parents from using the carriers." 
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 "Bonding difficulties can be linked to dislike of the carrier."
Hi! I am Michaela, the founder of babyloop. My fascination with baby carriers began when I was expecting my first child. Three kids and a few years later, that fascination had grown into a full-blown passion, inspiring me to leave my legal career and start teaching babywearing as a carry coach. Over the years, I’ve guided hundreds of parents through the complexities of carriers and slings—helping them master their use and choose products they can truly rely on. Yet, I realized that even the best guidance can't replace a truly simple solution. That realization sparked babyloop—a solution born from both personal and professional experience, with a clear mission: to simplify babywearing and make it an intuitive joy for every family, with dads proudly joining in. Backed by an exceptional team of product designers, I’ve poured my heart into this venture. babyloop is coming soon to change the game.
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